Google to change AdWords URL Policy

This is not good news for affiliate marketers...

Google has confirmed that it's implementing a change in its
URL policy for AdWords. Effective the week of February 24th,
ALL Display URLs within an ad group must have the SAME
Top-Level Domain.

Read more at: A Change to Our display URL policy

Display URL must be accurate:

* Your display URL must accurately reflect the URL of the
website you're advertising. It should match the domain of
your landing page so that users will know which site they'll
be taken to when they click on your ad.

* The display URL field cannot be used as another line of
ad text.

* Your display URL must include the domain extension,
for example: .com, .net, and .org.

* If your actual destination URL link is too long to use as your
display URL, use a shortened version (such as your homepage)
that meets the character limit for this field.

Acceptable Examples for an ad group:

* www.example.com
* www.widgets.example.com
* www.example.com/widgets/redwidgets/
* www.example.com/index.html

The followings are not acceptable:

* www.example.com
* www.example.widgets.com

The change to the policy applies to ALL advertisers. Google
told advertisers to ensure that their ad groups were set up
properly before Feb 24th, that display URLs must match the
URLs of their respective landing pages.

So, that's going to make things much more difficult for affiliate
marketers who want to link directly to affiliate sites on Adwords
after Feb 24th!

For marketers who don't know too much about getting a
landing page or website up and running, or don't have sufficient
skill with site design and SEO...

You may want to check out the following website:

Ready Made Review Sites

Where you can get your very own fully optimized websites at
an incredibly low cost.

Tags: Adwords Google policy+change ad+campaign url