Google Content Network - Optimizing for Success

Google Content Network reaches more than 80% of global
Internet users, with over 6 billion of ad impressions served
daily across hundreds of thousands of content network
websites.

How do Content Network ads perform for advertisers?

Google recently analyzed conversions, cost, and cost per
acquisition (CPA) on the Content Network, and compared
them to performance metrics on the search network across
thousands of campaigns and many geographic regions.

In the video below, Julie and Jasper from Google cover
campaign optimization strategies for advertising success on
the content network:


To learn more about the findings from this analysis, there's a
white paper you can download at:
www.google.com/ads/research/gcnwhitepaper/whitepaper.pdf.

To learn how to effectively dominate the Google Content Network,
visit: Content Bully

Tags: Google+Content+Network Pay+Per+Click Adwords