Having your own product line can put you miles ahead of the
competition when it comes to making money online.
But if you're like most online business owners, creating a
complete product line will take hundreds of hours of your
time, or thousands of dollars of your money! That's why I
put together this step-by-step plan to show you how to create
your own product as quickly as possible.
Step #1: Decide on Your Topic
Chances are you already have a niche area that you're focusing
on. If not, that's the place to start. To do this, consider topics
that you already have some interest in. Then browse the search
engines, forums and even sites such as Clickbank and eBay to see
what type of demand there is.
Step #2: Find the Content
I'm a big believer in using Private Label Rights (PLR) content as
much as possible. It's an affordable way to get some really unique
content that you can use as your own. There are lots of sources of
PLR so do a bit of research to find a few that will give you a variety
of information on the same topic.
Step #3: Decide how you'll use the content
There are many different types of products that you can create.
A good idea is to have several options at different price points so
that your customers have a good selection to choose from. This
will also encourage them to purchase more than one product!
When using PLR content, you can easily take articles and combine
them to create a special report, ebook or mini-course. For higher
end products, record them to create an audio product or have
them printed as a physical product.
If you've found a great PLR ebook but want to do something
different, add additional articles to it, or bundle it with an audio
to create a complete product. The key is to be creative and think
about what will be of interest to your target audience.
Step #4: Combine content to create a unique product
As was mentioned briefly in step #3, combining PLR content is
a great way to create a product that is uniquely yours. Although
others have access to the content separately, chances are that
how you choose to combine it will be something that only you do.
Select related information from several sources to create a
comprehensive product.
Step #5: Add some of your own flare
If you've combined PLR content from several sources to create
your product, it's not necessary to rewrite everything. But adding
your own personal touch is always a great way to engage your
customers. This can even be as simple as writing an opening and
closing letter that gives your spin on the information presented.
Step #6: Get some feedback on your product
Always have a few people read over your product before you
release it to the public. This can be a spouse, friend or colleague
although if you choose potential customers you'll get better
feedback. And you may even get a couple of testimonials that
you can use in your marketing materials.
Step #7: Put together a sales letter
Some PLR content comes with pre-written sales letters. Since
you will have added some additional information you'll need to
modify these materials. Or, sit down and write your own sales
letter that highlights all of the benefits of your product.
Repeat the above steps for multiple products at different price
points and you'll soon have a complete product line. It doesn't
get any easier than that!
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Tags: product+creation PLR PLRWholesaler
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